Halloween is the perfect time to infuse some spooky vibes into your marketing strategy by collaborating with bloggers. With their vast reach and influence, bloggers can amplify your brand’s visibility and engage audiences in creative ways. Whether you’re a service-based company or an e-commerce giant, these 17 Halloween blogger campaign ideas will help you make the most of this spooky season.

Halloween Blogger Campaign Ideas

1. This is perfect for foodie brands: Collaborate with bloggers for a Halloween-themed recipe roundup, using your products as key ingredients in frightfully delicious dishes. Bloggers can share their creations in blog posts and social media channels.
2. Ideal for lifestyle brands: Host a Halloween-themed Instagram costume contest. Bloggers can encourage their followers to participate by sharing their costumes and tagging your brand for visibility.
3. Great for event planners: Sponsor a spooky story blog series where bloggers craft ghostly tales, weaving your services into the narrative. This can captivate readers and subtly highlight your brand.
4. For home decor brands: Create a Halloween decoration tutorial series with bloggers, showing how your products can turn any home into a haunted haven. Bloggers can craft visual content to inspire their audiences.
5. Perfect for tech companies: Partner with bloggers to organise a virtual Halloween party featuring live-streamed activities and exclusive product discounts, with bloggers hosting parts of the event.
6. Tailored for travel brands: Engage bloggers to write haunted house or ghost tour guides, linking to your brand for travel-related services or products. Bloggers can share these guides on their platforms.
7. For educational brands: Co-host a Halloween webinar with bloggers, discussing topics like costume trends or party planning, with bloggers leading segments for audience interaction.
8. Perfect for fashion brands: Organise a Halloween-themed photoshoot with bloggers, showcasing your apparel in spooky settings that bloggers can share on their channels.
9. Best for DIY brands: Collaborate on a Halloween-themed DIY project, where bloggers use your products to create unique decorations or costumes, producing tutorial content to engage followers.
10. Great for adventure brands: Sponsor a Halloween-themed travel blog series, highlighting eerie destinations and linking to your brand. Bloggers can document and share their travel experiences.
11. Ideal for entertainment brands: Work with bloggers to create a Halloween-themed playlist, featuring spooky tunes and linking to your brand for party essentials. Bloggers can promote it on social media.
12. For all brands: Partner with podcaster bloggers for a Halloween-themed podcast episode, discussing chilling topics and featuring your brand.
13. Suited for fashion brands: Engage bloggers to create Halloween-themed fashion lookbooks, incorporating your apparel and accessories, and sharing style tips with their followers.
14. Best for toy brands: Organise a Halloween-themed scavenger hunt on social media, with clues leading to your products and a grand prize. Bloggers can promote and participate in the hunt.
15. For gift retailers: Collaborate with bloggers to create a Halloween gift guide, showcasing your products as must-have items. Bloggers can feature these guides on their platforms.
16. Great for arts and crafts brands: Work with bloggers to create Halloween-themed printables or decorations, linking to your brand for additional supplies. Bloggers can share these resources with their audience.
17. For fitness brands: Engage bloggers to create a series of Halloween-themed workout challenges, promoting audience participation and brand engagement.

Start your Halloween blogger campaigns on Get Blogged

To get started with your Halloween blogger campaign, consider using the Get Blogged platform. It simplifies the process of finding the right bloggers for your brand’s needs, ensuring efficient and effective collaborations, on budget, and on time!

Set up your campaign for free by creating a brief, setting your budget and timeline in the campaign builder and we’ll reach out to potential blogger partners through our extensive network. By using Get Blogged you can optimise your Halloween marketing efforts and engage audiences in thrilling, memorable ways.